Creative Direction; Scriptwriting; Storyboarding; Executive Producer; Music Placement
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I partnered with League One Volleyball and Spanx to create a 3-part short-form content series to launch their AirEssentials clothing line featuring athletes Juliann Faucette, Morgan Miller and Carli Lloyd.

Filming in Big Sky, Los Angeles, and Austin—I helped script and storyboard our content plan as Executive Producer working with Director Carrie Stett. We filmed across multi-days to develop short-form storytelling for the Spanx website along with a variety of social cut-downs for both Spanx and LOVB.

And to top off the campaign, I brought in musician Tameca Jones’ to create a fierce female-voice as the soundtrack to the launch, which has been the top-performing campaign for Spanx in 2024!

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